Aerende - Expert Impact

Emily Mathieson,

Aerende

Met with Patrick Grant

We sell stylish homewares, handmade in the UK by people facing social challenges.

Our aim is to challenge stigma and provide opportunity while offering a desirable collection of socially valuable (and environmentally responsible) interior items.

Our tagline of ‘life-improving homewares’ reflects our commitment to sourcing and designing unique, limited-edition products that will bring joy, beauty and utility to our customers, as well as a sense of purpose, pride and revenue to our makers, via the charities and social enterprises that support them.

His ability to understand my business model and aesthetic while applying his expertise to try and come up with solutions to issues we’d found challenging was really inspiring. Particularly helpful were his suggestions around efficiency.”

Emily Mathieson, Founder of Aerende

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